Turn dead leads into booked jobs.
BookBack AI is the lead-to-contractor CRM purpose-built for home services offices that generate high lead volume and dispatch to a network of contractors. Capture, qualify, reactivate, and dispatch — all in one place.
Invite-only · Pricing available by call only
Trusted by high-volume home services operators
One platform from click to completion
Everything an office needs to convert lead spend into booked, completed, paid jobs.
BookBack AI Reactivation
Automatically work cold and unconverted leads back into booked jobs. Reactivated leads are tagged, tracked, and routed just like fresh ones — without an extra agent.
Leads, statuses & urgency
Claim Fresh leads, snooze with smart sequences, archive & restore. Status + urgency keep CSRs focused on what's hot right now.
Contractor dispatch
Find the right contractor by service area + job type in seconds. In-place area editing, bulk upload, and profit-share splits built in.
Service Areas
50-mile geographic pins contractors opt into. Bulk upload, in-place editing, and zip-level second-percentage payouts.
SMS that's compliant
Two-way SMS routed through CTM, on every page. Templates, STOP/UNSUBSCRIBE handling, quiet hours — done right.
Automations
Triggers, conditions, templates, variables. Send the right SMS or email to the right contractor or customer the moment a job moves.
Inbound & outbound webhooks
Lead sources push in, status changes push out. Per-office configuration with retries and a full delivery log.
Roles, offices & audit log
Owner / Admin / Agent / Viewer. Multi-office org buckets, per-page permissions, and a global timeline of every action.
Online booking embeds
Drop-in widgets that land submissions as leads on the right office, with domain whitelisting and custom redirects.
How it works
A linear path from a new lead to a completed job — with the AI working leads you'd otherwise lose.
Capture
Leads flow in from ads, online booking, phone, and inbound webhooks — auto-tagged to the right office and source.
Qualify & claim
CSRs claim Fresh leads, set status & urgency, log notes, and trigger SMS templates without leaving the dashboard.
Reactivate
BookBack AI works cold and unconverted leads in the background — every recovered booking is tagged and tracked.
Dispatch
Find Contractor matches by service area + job type. K-confirm, send the assignment SMS, and watch status flow.
Close & report
Cancel reasons, profit-share splits, audit log, and reports across offices, sources, and contractors.
Built for home services offices that move at scale
If your office buys leads and dispatches them out — garage doors, HVAC, plumbing, electrical, roofing, drains, restoration — BookBack AI is built for the way you actually operate.
- You generate hundreds to thousands of leads per month
- You dispatch jobs to a network of contractors, not in-house techs
- You operate multiple offices, brands, or service categories
- You need SMS and webhook automation that actually keeps up
- You want a single source of truth across CSRs, dispatchers, and owners
⚡ BookBack AI · Last 30 days
LiveApply to join the platform
BookBack AI is currently rolling out to selected high-volume operators. Tell us about your operation and we'll set up a call to walk through fit and pricing.
- White-glove onboarding & data import
- Custom webhook + automation setup
- Pricing tailored to your lead volume — shared on the call